About American Roots

American Roots is a 100% American made, 100% Union made, 100% American sourced clothing manufacturer located in Westbrook, Maine.

IAFF Partnership

American Roots has proudly partnered with the International Association of Fire Fighters to run the new official IAFF store. A portion of every purchase will be directly donated to the IAFF Foundation. We are incredibly thankful for this opportunity and we look forward to working with IAFF and it's members.

Our Mission

Our team is dedicated to fulfill all your IAFF needs by offering a wide variety of merchandise from leather goods, apparel, decals and more. All products are made in the USA and Union-made whenever possible. We are partnering with other American manufacturers to bring you the best possible merchandise.